We’re adventuring into a new niche… want to know why and what it is?

Exciting news! Bloom Creative is officially becoming Bloomify™️. In this post, we share the reasons behind our new name and invite you to join us on our rebranding journey, focusing on strategy and creativity.

It’s official, we’re rebranding! And we’re doing it a little differently…

Instead of a secretive process, we're inviting you to witness our journey firsthand, starting with our new name and insights into our strategic planning.

Helen, director of Cymorth Addsyg, approached us last year and asked if we could create a visual identity for her business. Since then, we've been creating a series of designs and assets for her business.

Helen, director of Cymorth Addsyg, approached us last year and asked if we could create a visual identity for her business. Loving everything about her business and where she aims to take it, we were excited to work with her on this project!

Earlier this week, Tate & Lyle (now owned by American Sugar Refining Inc.) revealed their new branding for Lyle’s Golden Syrup. If you haven’t seen the buzz yet, in short: the new lion icon has caused up‘roar’ amongst loyal customers and followers…

Bloom Creative dives into the latest design trends shaping 2024. Discover the resurgence of gradients, bold colour palettes, the influence of AI in design, and the eclectic style fusions of today. Learn how to keep your brand current with these innovative trends and creative insights.

Ready to elevate her brand, Tina from eleVAte Virtual Assistant Services teamed up with Bloom Creative for a professional logo refresh. Our collaboration transformed her DIY logo into a bold, meaningful design that reflects her business growth. Read more about how we approached her goals and created a brand identity she loves.

Graphic design isn’t just about creating something beautiful—it’s about guiding your audience through information. This post shares practical tips on how to build visual hierarchy so that the most important parts of your design always get noticed first.

Step into the world of logo design with Team 3 as they craft a brand for Skyview Safari Park. In this student workshop, they developed a logo to represent the immersive, interactive experiences of this zoo, blending adventure with conservation awareness.

In this branding workshop, students took on the challenge of creating a logo for Aqua Adventure Golf, a new underwater-themed mini-golf experience. With colours inspired by the ocean and playful elements, their design captures the fun and adventure that awaits at this unique course.

In design, font choice is key to making a lasting impact. Our first design tip tackles why “less is more” when selecting fonts, recommending no more than two per design to keep your visuals clean and effective. We explore pairing bold serif fonts with simpler ones for balance, and emphasise choosing unique but accessible fonts to make your brand memorable. With thousands of fonts to pick from, it’s tempting to use many, but fewer, well-matched fonts can actually strengthen your brand identity. Follow these top typography tips to create designs that are both professional and easy to read!

Every brand has a story, and for Bloom Creative, it’s one rooted in family, creativity, and resilience. Founder Amy Walters shares the personal inspiration behind her brand’s name, colour choice, and core values, each a tribute to her grandmother. From the memorable purple hues to the concept of "blooming" as a symbol of growth, Bloom Creative’s identity is as much about transformation as it is about honouring legacy. What’s the story behind your branding? Does it reflect your journey, values, or someone who inspires you?

Considering a colour refresh for your brand? Choosing new brand colours can be an exciting way to update your business identity. Whether it’s part of a full rebrand or a simple refresh, this post covers seven essential things to think about. From understanding the reason behind the change to exploring colour psychology and professional support, we’ve got practical advice to help you make informed decisions. Get inspired and bring new energy to your brand with our colour refresh tips.